Project 6: Athletic Wear Ad: Update
I thought it might be cool to not only add some text to the ad, but brand it. So here I have added my own logo. Artemis is the Greek goddess of the moon and the hunt, so she is usually depicted with an arrow. I have a deconstructed, abstract bow and arrow in this logo along with a more futuristic take on an old name and a bright chartreuse to be seen amidst the other colors. I chose a powerful goddess name to attract a female demographic. My tagline is "To Victory." So the reader can finish the verb "Run" with "To Victory."
I think it's a really cool idea that you decided to create your own brand logo for this ad design. This reminds me of the marketing for an already well known brand like "Nike" or "Adidas" since they are reputable with their quality. The logo pairs nicely with the suggested edginess of the athletic apparel. Nice Job!
ReplyDeleteI love the brand addition. I'm wondering why yellow? You have a number of bright colors in the artwork, and so it might make more sense not to include a completely different color, but choose that orange or green for the logo?
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